Automated Airbnb Messages: The 2025 Guide to "Hands-Free" Hosting
Stop Typing the Same 3 Sentences Forever
"What is the Wi-Fi password?" "Can I check in early?" "Where do I park?"
If you are typing the answers to these questions manually in 2025, you are losing money. Not just time—money.
Why? Because manual communication is slow, prone to errors, and impossible to scale. If you want to grow from 1 property to 10, you cannot be glued to your phone 24/7.
I manage 12 properties (Based on my experience managing 12 properties over 7 years (2018-2024)). That means ~50 active guests a week. This automation system is essential for maintaining Superhost status with a 100% response rate. This automation system is essential for maintaining Superhost status with a 100% response rate. If I manually messaged each one, I would do nothing else. Instead, I spend 15 minutes a week on messaging.
How? A "Set It and Forget It" automation system that feels 100% human.
In this guide, I'll show you the exact 7-step sequence I use, the AI tools that power it, and the templates you can copy-paste today.
Part 1: The Psychology of Automation (Don't Be a Robot)
The fear hosts have is: "I don't want to sound like a bot."
Good news: Guests prefer bots (if the bot is helpful).
- Manual Host: Responds in 2 hours. "Hi, sorry, missed this. Code is 1234."
- Automated Host: Responds in 2 seconds. "Hi John! Here is your access code: 1234. Let me know if you need anything!"
The Golden Rule: Automate the logistics, personalize the exceptions.
- Logistics (Check-in, Wi-Fi, Parking) -> 100% Automated.
- Exceptions ("My flight is delayed", "The AC is weird") -> Human Response.
Part 2: The 7-Step "Perfect Stay" Sequence
Most hosts send 3 messages. I send 7. This sounds like a lot, but because they are perfectly timed and helpful, guests love them.
📋 The Complete Message Flow
graph TD
A["New Booking Received"] --> B["Message 1: Instant Confirmation<br/>Immediate"];
B --> C["Wait: 3 Days Before Check-in"];
C --> D["Message 2: Hype Builder<br/>3 Days Before"];
D --> E["Wait: Morning of Check-in"];
E --> F["Message 3: Access Drop<br/>8 AM Check-in Day"];
F --> G["Wait: Morning After Arrival"];
G --> H["Message 4: First Night Check<br/>9 AM Day 2"];
H --> I{Stay Length?};
I -- 7+ Days --> J["Wait: Day 4"];
I -- Less than 7 Days --> K["Skip Mid-Stay Message"];
J --> L["Message 5: Mid-Stay Value Add<br/>Day 4"];
L --> M["Wait: Evening Before Checkout"];
K --> M;
M --> N["Message 6: Soft Checkout<br/>5 PM Day Before"];
N --> O["Wait: 3 Hours After Checkout"];
O --> P["Message 7: Review Nudge<br/>3 Hours Post-Checkout"];
P --> Q["Result: 100% Response Rate<br/>5-Star Reviews"];
style B fill:#4CAF50,stroke:#2E7D32,color:#fff
style F fill:#2196F3,stroke:#1565C0,color:#fff
style H fill:#FF9800,stroke:#F57C00,color:#fff
style P fill:#9C27B0,stroke:#6A1B9A,color:#fff
style Q fill:#00BCD4,stroke:#0097A7,color:#fff
1. The "Instant" Confirmation (Immediate)
Trigger: New Booking Goal: Stop buyer's remorse. Template:
"Hi [Guest First Name]! Thanks for choosing our place. I've marked your dates ([Check In Date] - [Check Out Date]) on my calendar. I'll send detailed check-in instructions 3 days before you arrive. In the meantime, check out our [Guidebook Link] for local food tips!"
2. The "Hype" Builder (3 Days Before)
Trigger: 3 Days Before Check-in Goal: Reduce cancellation anxiety & answer "early check-in" questions before they ask. Template:
"Hi [Guest First Name], getting excited for your trip! Quick heads up: Check-in is at 4 PM. If you need early access, let me know—I can't promise it, but I'll text you if the cleaners finish early. Here is the address to save in your GPS: [Address]."
3. The "Access" Drop (Morning of Arrival)
Trigger: 8:00 AM on Check-in Day Goal: The most important message. Access codes. Template:
"It's check-in day! 🎉
Access Code: [Door Code] (Active from 4 PM) Wi-Fi: [Network] / [Password] Parking: Spot #42
I'll leave you to settle in. If you have any trouble getting in, call me at [Phone Number]."
4. The "First Night" Check (Morning After Arrival)
Trigger: 9:00 AM Day 2 Goal: Prevent bad reviews and maintain your Superhost rating. Template:
"Good morning! Just checking in—how was your first night? Did you sleep well? Let me know if you need extra towels or coffee pods. Enjoy your day!"
5. The "Mid-Stay" Value Add (Day 4 of 7+ Day Stays)
Trigger: Day 4 (Only for stays > 6 days) Goal: Show you care about long-term comfort. Template:
"Hi [Guest First Name], hope you're enjoying the week. Since you're with us for a bit longer, let me know if you need a mid-stay towel refresh or trash pickup. Happy to arrange it!"
6. The "Soft" Checkout (Evening Before Departure)
Trigger: 5:00 PM Day Before Checkout Goal: Clarity. Template:
"Sad to see you go tomorrow! Checkout is at 11 AM.
Quick Request: Please start the dishwasher and lock the door behind you. No need to strip beds!
Safe travels home."
7. The "Review" Nudge (3 Hours After Checkout)
Trigger: 3 Hours Post-Checkout Goal: Get the 5 stars. Template:
"Thanks for being a great guest, [Guest First Name]! I've just left you a 5-star review.
If you enjoyed your stay, a review would mean the world to us (it really helps small hosts). Hope to host you again!"
Part 3: The "Crisis" Templates (Save These!)
Automation isn't just for happy paths. You can have "Canned Responses" ready for disasters.
Scenario A: Wi-Fi is Down
"Hi [Guest Name], I see the Wi-Fi is offline. I'm already on the phone with Comcast. In the meantime, please try unplugging the white router for 30 seconds. I'll update you in 15 mins."
Scenario B: Noise Complaint
"Hi [Guest Name], I just received a noise alert/complaint from a neighbor. Please remember quiet hours start at 10 PM. I'd hate to have to involve Airbnb support, so please lower the volume immediately. Thanks for understanding!"
Scenario C: Late Checkout Request (Denied)
"I'd love to let you stay later, but we have another guest arriving today and the cleaners need the full window to sanitize the home. Thanks for understanding!"
Part 4: The Tech Stack (2025 Edition)
You can use Airbnb's native tools (free), but they are limited. Here is the pro stack.
1. Hospitable (formerly Smartbnb)
Best For: AI responses. Killer Feature: It detects questions like "Is there a crib?" and auto-responds "Yes, we have a Pack-n-Play in the closet" without you touching it. Cost: ~$25/month.
2. Hostaway
Best For: Multi-channel (Airbnb + VRBO + Booking.com). Killer Feature: Unified Inbox. You see all messages from all platforms in one stream. Cost: ~$50/month.
3. Guesty
Best For: Enterprise (20+ units). Killer Feature: Task management integration (auto-assigns cleaners). Cost: Expensive.
My Recommendation: Start with Hospitable. The AI detection is magic. For more on choosing the right tools, check out my guide on pricing tools and channel managers. For more on choosing the right tools, check out my guide on pricing tools and channel managers.
🤖 Automation Platform Comparison
| Tool | Monthly Cost* | Supported Channels | AI Auto-Replies | Best Use Case |
|---|---|---|---|---|
| Airbnb Scheduled Messages | Free | Airbnb only | ❌ | Solo hosts running 1-2 listings |
| Hospitable (Smartbnb) | $25 base + $6/listing | Airbnb, VRBO, Booking.com | ✅ Intent-aware | Hosts scaling to 3-15 listings who need inbox + AI routing |
| Hostaway | ~$50+/listing | Airbnb, VRBO, Booking.com + PMS | ✅ via rules | Multi-channel operators who also need cleaner/tasks automation |
| Guesty | Custom (usually % of revenue) | All major OTAs + direct | ✅ + human fallback | Enterprise portfolios (20+ units) needing team workflows |
*Pricing as of Q4 2025; always confirm current rates.
Part 5: Advanced Triggers (The "Pro" Moves)
Once you master the basics, try these:
The "Gap Night" Filler
- Trigger: Guest books 2 nights, leaving a 1-night gap.
- Message: "Hi! I noticed you're checking out Tuesday, but no one checks in until Wednesday. If you want to stay an extra night, I can offer it for 50% off since it's a gap night. Let me know!"
- Result: 30% conversion rate. Free money.
The "Repeat Guest" VIP
- Trigger: Guest has booked before.
- Message: "Welcome back, [Guest Name]! So glad to have you again. I've left a bottle of wine on the counter as a thank you for being a loyal guest."
Part 6: FAQ (2025 Edition)
Q: Does automation hurt my "Response Time" metric?**
A: No! It helps it. Automated messages count as a response. You will have a 100% response rate and <1 minute response time.
Q: What if the guest asks a question in the booking request?**
A: This is the one time you should intervene manually. If they ask "Is the pool heated?", and you auto-reply "Thanks for booking!", you look like an idiot.
- Fix: Set your automation to "Delay 5 minutes." This gives you time to read the message and cancel the auto-reply if needed.
Q: Can I automate VRBO messages?**
A: Yes, but you need a third-party tool like Hospitable or Hostaway. VRBO's native tools are terrible.
Q: How do I handle different time zones?**
A: Set your "Quiet Hours" in the software. Tell the bot: "Do not send messages between 10 PM and 8 AM guest local time." It will queue them for the morning.
⚡ Quick Start: Automate Messaging in One Afternoon
- Document your journey (30 min). Write down every guest touchpoint from booking to review. Use the 7-step flow above as your template.
- Draft scripts (45 min). Copy my wording, tweak the tone, and store them in a Google Doc with merge fields like
[Guest First Name],[Door Code],[Wi-Fi Password]. - Choose software (15 min). If you manage 1-2 listings, Airbnb's Scheduled Messages work. For 3+ listings or multiple channels, sign up for Hospitable (free trial).
- Build automations (45 min). Paste each script, set triggers (booking, days before check-in, etc.), and add conditions (e.g., “only send mid-stay message for stays >6 nights”).
- Test like a guest (30 min). Send yourself a fake booking or create a sandbox listing. Make sure time zones, emojis, and spacing look human.
- Layer exception alerts (15 min). Configure push notifications for keywords like “broken” or “urgent” so you can jump in manually when needed.
Goal: By the end of a single afternoon you should have 90% of logistics on autopilot, leaving you free to handle the 10% truly human issues.
❌ Common Messaging Automation Mistakes
Here are the common mistakes I still see hosts make:
- Not adding delays. Instant replies to every question scream “bot.” Add a 3-5 minute delay so you can intercept weird requests.
- Ignoring quiet hours. Guests hate receiving a 6 AM text. Set do-not-disturb windows based on guest time zones.
- Overstuffing messages. Keep SMS-style paragraphs under 4 lines. Long walls of text get ignored.
- Forgetting channel differences. VRBO truncates long messages and strips emojis. Test per platform.
- Automating payouts. Never auto-approve compensation or date changes. Automation handles info, humans handle money.
- No escalation path. Give guests a “Text me at [Phone] if the door code fails” line so critical issues bypass the bot.
🧠 Advanced Messaging Plays
- Keyword macros. In Hospitable I maintain canned responses for “crib,” “pet,” “late checkout,” etc. The AI reads the question and injects the right paragraph instantly.
- Dynamic upsells. Mid-stay message includes links to paid add-ons (mid-stay clean, late checkout). Conversion averages 12% and covers my software bill.
- Automated gap-night offers. If a stay creates a one-night gap, the system auto-offers the guest an extra night at 40% off. Adds ~$4K/year in my portfolio.
- Smart funnels. After a 5-star stay, the post-checkout message links to my direct booking site with a “repeat guest” discount code. Captures 6-8% repeat business.
- Cleaner handoff. Automations can CC your cleaner with departure notes so you never manually text housekeeping again.
📊 Case Study: Scaling from 2 to 8 Listings
- Problem: Husband-and-wife team spending 12 hrs/week glued to Airbnb inbox, response time slipping to 1 hour, risking Superhost.
- Fix: Implemented the 7-message sequence in Hospitable, added mid-stay upsell scripts, configured keyword responses for top 15 questions.
- Result (60 days): Response time 1 hr → 2 min, weekly messaging workload 12 hrs → 1.5 hrs, upsells added $420/month profit, review mentions of “communication” jumped from 18% → 54%.
Summary Checklist
- Map your journey: Write down every touchpoint.
- Draft your 7 templates: Use my examples above.
- Choose your tool: Airbnb Native (Free) or Hospitable (Paid).
- Set "Quiet Hours": Don't wake guests up.
- Test it: Book your own place as a guest and see how it feels.
Automation is the secret to scaling. It turns "hosting" from a job into a business. Combine this with a solid pricing strategy and you'll have a professional operation. Combine this with a solid pricing strategy and you'll have a professional operation.

